Generating qualified applications

Our customer since : October 2016

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THE CHALLENGE

GROUPE CASINO NEEDS TO RECRUIT STAFF FOR ITS VARIOUS BUSINESS ENTITIES IN FRANCE (INCLUDING FRANPRIX, LEADER PRICE, GÉANT CASINO, AND MORE). THE VACANT POSITIONS OF DEPARTMENT MANAGER AND STORE MANAGER REQUIRED CANDIDATES WITH SKILLS AND QUALIFICATIONS SPECIFIC TO THE MASS RETAIL SECTOR.

CASINO REQUESTED THE HELP OF GOLDEN BEES TO GENERATE QUALIFIED APPLICATIONS WHILE SIMULTANEOUSLY COMPLYING WITH COSTS PER CV AND THE ALLOCATED BUDGET.

The solution

Casino's job postings were advertised on all job metasearch engines via Golden Bees' programmatic recruitment platform.
Casino was able to benefit from the numerous technological features of Golden Bees' solution, including the following:

  • Intelligent allocation of advertising spend across all the offers advertised
  • Management of CV volume per position
  • Optimization of costs per application for each job posting

Our media trading team and customer relationships manager helped Casino improve their candidate acquisition strategy by providing regular reports on performance indicators for the campaigns.

THE RESULT

The results of the recruitment campaigns allowed Casino to reduce their acquisition costs and optimize their return on investment while also delivering quality applications. Today, Casino is a longtime customer of Golden Bees.

2,400+

qualified CVs

€7

average acquisition cost

Our other successes

Re-engage potential candidates

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Recruiting for hard-to-fill positions

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Optimizing cost per application

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BETTER RECRUITMENT!

PERSONALIZED CONSULTATION WITHIN 24 HRS

  • Target all candidate profile types
  • Generate qualified applications
  • Easily measure your return on investment

GET IN TOUCH WITH OUR EXPERTS